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  • How to Write a Title Tag for a Webpage
    Title tags are strong indicators of the page content to search engines. They are also the first thing a potential site visitor sees when viewing the search engine results. To best satisfy both, the same set of best practices can be followed. Before getting into specifics, from a general perspective the title tag should be […]
    Rick Ferguson
  • Not-so-Creepy Crawler: Screaming Frog vs. IIS SEO Toolkit
    When it comes to web crawlers there are 3 main solutions when you get right down to it: Xenu; Screaming Frog; and IIS SEO Toolkit. For our purposes here today, I will assume that you agree with me (and not this Moz article comparing Xenu and ScreamingFrog) that Xenu just doesn’t make the grade in comparison to […]
    Rick Ferguson
  • Guide for PubCon 2015 in Las Vegas
    PubCon is less than a week away as many of the industry’s brightest minds are preparing to travel to the Las Vegas Convention Center to meet, mingle, and learn from several worthwhile keynote speakers and sessions to attend. If you plan on attending PubCon, you will need to attend many of these speeches and sessions if you […]
    Jack Hamilton

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