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  • The #Rules of Hashtags
    Once used as just a way to build traction through your Twitter, Instagram, or other social media accounts, hashtags have now grown to the point where major corporations are integrating them into marketing campaigns. Let’s pump the brakes first because simply popping a hashtag after your message will not cut it. There are rules and regulations […]
    Michael Fine
  • 10 Best Twitter Accounts For SEO
    Every time I create a “top” list, I start to hear Casey Kasem’s voice somewhere saying “now let’s get back to the countdown.” Creating this list is important because whether you’re an SEO expert or a beginner, these accounts below will help you gain a firm grasp in the voodoo art that is SEO. The […]
    Michael Fine
  • Estimating Organic Traffic Value with GrepWords CPC Data
    Every now and then, I find myself in the awkward situation of having to prove to a client that their organic traffic is really “worth it”. There are lots of ways to go about this, normally through conversions and analytic goals, but it is especially difficult when the client has poor conversion rates or unestablished […]
    Russ Jones

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