Online marketing Tips and Trends

The #Rules of Hashtags

January 28, 2015 by

hashtag

Once used as just a way to build traction through your Twitter, Instagram, or other social media accounts, hashtags have now grown to the point where major corporations are integrating them into marketing campaigns. Let’s pump the brakes first because simply popping a hashtag after your message will not cut it. There are rules and regulations [Continue reading]

10 Best Twitter Accounts For SEO

January 21, 2015 by

casey kasem

Every time I create a “top” list, I start to hear Casey Kasem’s voice somewhere saying “now let’s get back to the countdown.” Creating this list is important because whether you’re an SEO expert or a beginner, these accounts below will help you gain a firm grasp in the voodoo art that is SEO. The [Continue reading]

Why Instagram is becoming a marketing power

January 8, 2015 by

instagram-logo

When a company grows from one million to over 200 million users in about four years, it’s worth a conversation. Instagram has created a new medium for companies to market their brand. Users are annoyed by sponsorship clutter on their Facebook and Twitter feeds, but a recent Forrester Study has showed that Instagram has bucked that trend. The [Continue reading]

Yahoo Business Directory Reincarnated

January 6, 2015 by

yahoo-biz-meme

In late September, Yahoo reported that it would be shutting down one of the most well-known and respected directories on the web, the Yahoo business directory. A few days before the end of 2014, on December 26th, Yahoo did as it said and shut it down, or so many people reporting it thought.     [Continue reading]

“The Interview” that wasn’t banned

December 30, 2014 by

interview

My mom’s thoughts on social media. To ring in the New Year, I bring you just a little bit of laughter at the expense of my own mother. See, my mom is what we like to call “behind the times” when it comes to anything technology related. This is a woman who originally thought turning [Continue reading]

Mastering Product Criticism on Social Media

December 23, 2014 by

criticism_media_cycle

To respond or not? That is the question. Every business deals with it. If your brand never received a negative review how would you ever grow? The lovely internet has created multiple options for consumers to review your product. There are so many mediums to vent on you may not even notice a review until [Continue reading]

Four Helpful Hints for Link Removal Outreach

December 22, 2014 by

link

Somehow you have found yourself with a manual penalty, or even an algorithmic penalty, which requires you to perform link removal outreach. Emailing several webmasters (and even hundreds) can be an arduous task, however, given the right mindset and attitude, anyone can get a website owner to remove a link. Similar to walking around a [Continue reading]

Back-Link Analysis Beginner’s Guide

December 18, 2014 by

dontpanic-penguins

Since Google released their Penguin and Panda algorithms a few years ago, there has been a significant increase in the necessity of back-link analyses to clean up work that was once “gray hat SEO”. If you or the company you employ use any of the tactics listed here, stop immediately. You may be helping your [Continue reading]

The Great Support Debate

December 16, 2014 by

1support

Hello, anyone there??? We text rather than talk, meet our future Mr. or Mrs. online and the most efficient way to keep up on our family/friends whereabouts is through a news-feed. Is this a bad thing? Not necessarily.  However, society has now decided that we can be more efficient having interactions behind a screen or [Continue reading]

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