SEO Basics: Google My Business

May 28, 2015 by

pentagon-featured

Have you ever searched for a local company and had a really hard time finding their website, hours of operation, or even a telephone number? They probably did not claim their Google Places, recently re-branded as Google My Business, listing in Google Maps, making a one step process of finding more information about the company [Continue reading]

Filed Under: Online marketing

11 Minute Keyword Discovery

May 20, 2015 by

11-minute

There are tons of great in-depth articles on keyword research across the web, but they all try to be comprehensive when most of us want “good-enough”. So, is there a Pareto Principle version of keyword discovery and research? Is there a way to get 80% of the value with 20% of the effort? I think [Continue reading]

Filed Under: SEO

Million Dollar Answer Boxes

May 13, 2015 by

ab-how-to-make-french-toast

We all hate them (if you don’t, your vote doesn’t count), but they are here to stay: answer boxes. Answer boxes are one of Google’s more controversial methods of taking content from webmaster sites and displaying it directly in their search results. But, like most things Google does that might be unsavory to webmasters in [Continue reading]

Filed Under: Google, SEO

Announcing Organic Traffic Volatility on SEOAlarms

May 4, 2015 by

organic traffic volatility

Search rankings volatility has become a staple of search metrics. Leaders in the space including MozCast, SERPs Volatility Index, Algoroo, and SERPMetrics Flux all measure flux slightly differently but ultimately look at movement in the search results. SEOAlarms takes a slightly different approach as well. We aren’t as interested so much is search result fluctuations [Continue reading]

Filed Under: SEO

Stop Comment Spam

April 24, 2015 by

comment-spam-toystory-meme

Over the past several years I’ve been involved in the Internet marketing community, one thing has really gotten under my skin: comment spam. Almost every back-link analysis I’ve performed has comment links in one form or another. Many of these links can be quite old, as  comment sections keep track of the day / time the comment was posted. [Continue reading]

Filed Under: Link Removal, Online marketing, SEO

Mobilegeddon Live Feed

April 21, 2015 by

brace-yourselves-mobilegeddon-is-coming

Frequently Asked Questions What does the % mean? We aggregate the search results across 30,000 keywords searched on mobile and determine what percentage are labeled as “mobile friendly” by Google. We then subtract the percentage that was mobile friendly on April 18th, before the update. The percentage you see is the difference between those two [Continue reading]

Filed Under: Analytics, Content Marketing, Online marketing

6 Ways To Market with Vine

April 7, 2015 by

vine

“6 seconds? What can you market in 6 seconds?” Those are usually the first two questions I receive after telling a client to use Vine for promotional purposes. Just to clarify, there a ton of tasks you can accomplish in 6 seconds. However, this article is not about learning how to tie a Double-Windsor knot [Continue reading]

Filed Under: Analytics, Facebook, Google, Google+, LinkedIn, SEO, SMX Social Media, Social Media, Twitter, YouTube & Video

LinkedIn Groups Versus Company Pages

April 1, 2015 by

linkedin-logo

I have been receiving one question quite often lately:  What is the difference between a LinkedIn Company Page and a LinkedIn Group? Both of these options serve a great purpose for your company but accomplish different things.  According to a HubSpot study of over 5,000 companies, it was found that “traffic from LinkedIn generated the [Continue reading]

Filed Under: Analytics, Facebook, Google+, LinkedIn, Online marketing, SMX Social Media, Social Media, Twitter, YouTube & Video

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