Already know what Zemanta is? Skip ahead to news about the new Enhanced Linking plugin.
The basic Zemanta plugin scans the content of your WordPress post as you type it and adds a number of useful auto-suggested enhancements:
1. Relevant, legal-to-use images. With one click you can add any of the images to your post. Zemanta automatically includes attribution to the original source.
2. Related article links. Zemanta suggests articles from across the web and from your own past content. With one click you can add them as links at the end of your post (Pro Tip: Google has said that quality, relevant outgoing links are seen as a positive signal by their search algorithms.)
3. Suggested in-text links. Zemanta picks up keywords in your text and suggests high quality, relevant outgoing links. One click adds any or all of those as links to the first instance of each keyword in your post.
New Zemanta Plugin: Enhanced Links
Zemanta has now introduced a new plugin to help you find high quality, relevant links from within WordPress’s own Insert/Edit Link dialog. The Enhanced Links Plugin adds three buttons to that dialog:
Suggestions in each option will be triggered by either anchor text in your post you highlighted before clicking the link or edit link icons, or you can search for a term from within the dialog box. Clicking My Posts will get suggestions from past content on your own blog. Related Articles will bring up suggestions from Zemanta’s own algorithms, and Search the Web provides suggestions from Bing search.
Given the known SEO value of relevant outbound links, this new plugin from Zemanta will certainly enhance the SEO-friendliness of your posts. As an added bonus, your readers will come to think of you as valuable not only for the content you create yourself, but the other resources to which you lead them.
Find the plugin here.