The Impact of Social Media on SEO (Slideshow)

TopRank Social SEO Cycle

Credit: toprankonlinemarketing

My slides (with added annotations) from a presentation I did for the Duke University Webcomm Group.

I cover the growing influence of social media on search engine results, why search engines are seeking “social signal,” and end with a focus on test we’ve been running on the powerful SEO influence of an optimized Google+ profile combined with Google’s Author Rank authorship verification system.

 

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Comments


  1. Your slideshow presentation is very informative. It’s amazing how you ranked higher than a well known poster from 2010 simply because you used Google Plus and you were more recent. Your research is very convincing. Thanks for sharing!

    Reply

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  1. The Impact of Social Media on SEO (Slideshow) | Virante Orange Juice | fabriziofaraco

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  2. Quora

    How will marketers use Google+?…

    I think nearly everyone is getting this wrong. ). The most significant changes to marketing will probably have to be the social impact on SEO. Searchers no longer have the sole expectation of searching to find information for a specific outcome. As peo…

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